I’ve been working since last year on launching a responsibly made clothing line called VETTA. It’s a five piece capsule collection that can be mixed and matched to create 30 different outfits.
I thought it might be fun to give a behind the scenes look at how an ethical clothing line is created, both for those interested in starting their own line and for those who are just interested in learning more about it!
To start, I wanted to give an overview of what I’ve done over the past 6 months before the launch, and the basic steps that I took to create the clothing line.
1. Determine your focus
Much like conscious shopping, it’s important to decide what you will tackle first when it comes to sustainability. If you try to do it all, you will get overwhelmed and you may never actually start.
For VETTA, we decided to focus on two things: responsible factories & eco-friendly materials. We wanted to make sure that the factory we used treated people with respect and dignity. For the first collection,...
This winter capsule is so versatile, I haven't run out of outfits yet and it's almost been a month! I thought it would be fun to style one piece nine different ways, to show different ways to mix and match the capsule pieces. For the first post, I've used this striped turtleneck by Amour Vert. It's so soft and comfortable, and goes with everything. It's also made in the USA, and Amour Vert plants a tree for every purchase!
The capsule wardrobe has become somewhat of a trend, but if you try it I think you will agree: it's amazing!!! I really think this is what shopping - and dressing - was meant to be like. When you know you're doing a capsule wardrobe for a season, shopping becomes less about "what's on sale?" or "what catches my eye?" and more about "what key items do I need to fill in the gaps in my wardrobe?" and "what is something that I could wear over and over again, and still love?" You end up asking yourself the questions that lead to a more sustainable, and more wearable, wardrobe.
For this winter capsule, I chose 30 items of clothing to wear for the months of January and February. Each item was either sourced from a socially responsible brand, or was second hand. I didn't include accessories, because I think having different accessories options is what makes the capsule wardrobe come to life. I will share more about that in a later post. Read on for my top five tips for building a winter c...
People Tree has been a pioneer in ethical fashion for over twenty years, and they're one of the ethical fashion brands that I have the most respect for. While more and more brands are labeling products as "eco-friendly" for marketing value, People Tree cares about the things that no one will ever see and has created lasting change in the communities they work in. They are deeply committed to both people and planet in every step of the process - from cotton farming to fabric weaving to manufacturing. It takes a lot of dedication, perserverance, and time to build the kind of ethical supply chain that they have, and they are an inspiration to many. Since there is so much to say about this amazing brand, I've put together a little list of the top 10 things I love about People Tree.
1. People Tree was the world’s first clothing company to receive the World Fair Trade Organization Fair Trade product mark. They aim for 100% of thei...
I used to shop for underwear.. basically never. But now that I'm married, and I'm officially in my 30s, I can't expect to get away with 10 year old rainbow unicorn panties. A few years ago, when I looked for ethical options, the scene was scary. But now, there are a bunch of beautiful options - from basic boyshorts in organic cotton to gorgeous lingerie that's made in the USA.
I even realized that my favorite underwear brand, Hanky Panky, is also made in the USA and they use local fabrics and recycled packaging too! I'm pretty happy about that, because their underwear is the most comfortable I've worn, looks nice, and lasts a long time. My friend a while back actually pulled me aside and gave me a pair that she bought for me because she knew that I refused to wear thongs, and said that the Hanky Panky thongs were different. The unsexiness of my underwear was bad, you guys - even my friends were trying to give me underwear, so that should about sum it up. But she was right, they we...
Cape Town, South Africa is one of those cities that has everything. Amazing food, a great fashion scene, stunning scenery, gorgeous wineries , the ocean and the mountains- everything I need in life! And it just happens to have my best friend too (well, she lives a bit outside of Cape Town). Vanessa and I grew up together in California and then were roommates until we were in our mid-twenties, when she met the man of her dreams and moved to South Africa. I miss having her so close, but thankfully I get to see her a couple times a year, and we skype a lot. We did a girls trip slash work trip in Cape Town last month with just the two of us and it was soooo fun!! I can't wait to go back.
This is my wish list for fall! Chunky sweaters, white sneakers, striped shirts, the perfect trench coat. All made ethically, and under $200. See below for details and prices, and click the links to shop!
L.A. is one of my favorite places on earth! I know a lot of people think it's terrible, with all of the traffic and everything. But something about it feels like home to me, and I love getting to go back and see friends and go to my favorite spots. I lived in Santa Monica during college with a few of my best friends, and it's a time I always look back on fondly. Was reliving those days this summer... :)
striped crop top // jack henry (an oldie) // made in USA // $
floral skirt // vintage // from oona's boston // $
bucket bag // baggu // made in usa from vegetable dyed leather (they have great vegan bucket bags too!) // $$
shoes // swedish hasbeens // made in sweden from eco-friendly materials // $$$
crop top & skirt // eva franco // made in usa // $$
Slight delay on this post.. My 30th birthday was a couple weeks ago, and Blake (my husband) rented my dream house in Palm Springs with a bunch of my best friends! It was so wonderful. Being around such amazing people made me feel like turning 30 wasn't so bad after all!
We ate a lot of food, layed out by the pool, danced a lot (to the Yoga song by Janelle Monae) - basically everything I want to do every day but never actually do. :)
I spent some time alone in the mornings, just thinking about my 20s and what I had accomplished, and what I would do differently if I could go back. All in all, I felt happy that I followed my dreams wherever they took me whether it was working for a non-profit in California with some of my best friends, moving to Spain and then traveling Europe, or studying fashion at Parsons in NYC - I didn't hold back. Not to mention getting married to the love of my life last year, that was pretty awesome. :) All...
Shopping for second hand clothing can be really rewarding, but it can also seem daunting. I remember living in NYC, working long hours in the fashion industry and just trying to get by. I didn't have a lot of disposable income (hello NYC rent!) to buy new designer clothes, but I didn't have a lot of time to be sifting through huge bins at thrift stores for the perfect vintage stuff either. I felt like I either needed money or time to get the wardrobe that I wanted, and I didn't have either! Over the years, I've been making a lot of mental notes about how to save money by shopping second hand, without it being time consuming or overwhelming. Read on for some of my tips!
STEP 1: KNOW THE DIFFERENT TYPES OF SECOND HAND STORES
There are a number of different ways to buy second hand, and the experience (and price tag) can be vastly different. Some thrift stores are a heap of smelly clothes, while other high-end vintage stores can be highly curated but cost...